When it comes to Cinco de Mayo, most brands rely on the same superficial cliches. So, we drew inspiration from the culture found in tienditas–small shops that line every street corner in Mexico—and created our 1800 Taste Tiendita on-the-go.​​​​​​​‍
The 18(00) Wheeler drove across America with one mission: to bring the best in Mex & Mex-Am taste to every street corner. And instead of selling typical store items, our tiendita supported local Mex & Mex-Am artists, businesses, and bars in each city.
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